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Integrating FullSession with HubSpot

This article states the steps needed to integrate FullSession site with a HubSpot account.

Updated over a week ago

What You Can Do with This Integration

  • Automatic contact sync — Every FullSession visitor with an identified email is created as a HubSpot contact

  • Session activity timeline — Each recorded session appears as an activity on the HubSpot contact's profile

  • Enriched CRM data — Combine behavioral session data with your CRM for better customer insights

  • Targeted marketing — Use session behavior to segment and target contacts with more relevant campaigns

Prerequisites

A HubSpot account

  • A FullSession account

  • Admin access to both FullSession and HubSpot

How to Install

Step 1: Navigate to the Integrations page

Log in to your FullSession account and go to Settings → Integrations in the left sidebar.

Step 2: Click Install

Locate HubSpot in the list of available integrations and click Install.

Step 3: Select your site and connect

Choose the domain (site) you want to integrate with HubSpot, then click Connect with HubSpot.

connect to HubSpot - via FullSession

Step 4: Authorize your HubSpot account

You will be redirected to HubSpot to choose the account to integrate with.

  • If you already have a HubSpot account, sign in and select it from the list

  • If you don't have one yet, click Connect to a new HubSpot account

FullSession - HubSpot
FullSession - HubSpot

Step 5: Confirm the connection

You'll be redirected back to FullSession's integrations page, confirming that HubSpot is now connected. Session data will start flowing to HubSpot immediately.

HubSpot Disconnect - FullSession

What Happens After Integration

Once configured, FullSession will automatically:

  • Create a HubSpot contact for every identified visitor on your site

  • Log each recorded session as an activity on that contact's timeline in HubSpot

This gives your sales and marketing teams a complete behavioral picture alongside their existing CRM data.

Important Note

To ensure visitors are correctly matched as HubSpot contacts, FullSession must be able to identify the visitor by email. Make sure you are identifying users via the FullSession SDK so that sessions can be properly linked to HubSpot contacts.

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